Framing Marriage Equality in Australia VS framing in the US
Hello,
I'm a big fan of George Lakoff and use his books as a guide in my work in Australia.
I've found that the best way to frame Marriage Equality in progressive values, and in a short 30 second clip for TV and basic enough for most people to understand is as follows:
Reporter: What do you think of Gay Marriage?
Answer:I believe in fairness and equality, and if equality is going to make a group of people Happy in our society, than surely they have the right to that happiness?
Values: fairness, equality, the right to be happy.
It's hard to argue against someone's right to be happy!
Its even harder to vote against legislation called The Right to Happiness Act
It works well in Australia, however some people have argued that in the US their is not the same narrative around 'the right to be happy' and the above argument would not work.
Is this appropriate for a US audience?
Thanks
DD
Australia
http://connectthroughvalues.com
